Is AI-Generated SEO Already Cooked? Here’s What Actually Works in 2025

Most people still treat SEO like it’s 2015.

Write a keyword-driven blog post. Stuff in a few internal links. Hope for rankings. Wait for leads.

But in 2025, that playbook is falling apart.

With the rollout of Google’s Search Generative Experience (SGE), ChatGPT Search, and every other GPT-powered discovery tool, the way people find and trust information is radically changing.

If your content is just an SEO checklist with some AI fluff on top, you’re not just falling behind—you’re invisible.

Why AI-Generated SEO Alone Won’t Cut It

Let’s be real: AI content can scale. It’s fast. It’s cheap. But it’s also everywhere.

Search engines and AI models are starting to ignore it. Google’s SGE is deprioritizing pages that look generic or lack originality. Instead, it highlights summarized insights from sources that feel authentic, human, and trustworthy.

Even if you rank, AI might summarize your content so well that users never click. Which means your entire SEO funnel collapses.

So what gets attention in this new landscape?

Real thought leadership.

Not generic listicles or keyword-packed AI articles. But content created by trusted voices that offer a real point of view, specific expertise, or even a little controversy.

The Shift From SEO to AEO (Answer Engine Optimization)

The most valuable real estate is no longer the top of the Google results page.

It’s the top of the AI-generated answer.

To earn that spot, your content must:

• Provide clear, structured, authoritative answers

• Come from a reputable, human source

• Be cited in multiple places or mentioned by known industry experts

It’s no longer about just optimizing for search engines. It’s about optimizing for AI summarizers. That’s where AEO comes in.

And here’s the kicker: you can’t fake authority. Not with AI. Not with SEO hacks. You need real people with real reputations behind the message.

How Presspool Helps You Win at SEO and AEO in 2025

This is where Presspool comes in—but not as your average SEO vendor or PR agency.

Instead, we connect brands directly with pre-vetted thought leaders who are already trusted by your target audience.

Here’s how it works:

• We match your company with experts in your space

• They write authentic, insight-driven content that showcases your solution

• That content gets published natively on their platforms

• You only pay when someone actually clicks

It’s pay-for-performance thought leadership. Not hope-for-the-best content marketing.

And it works. One client recently landed:

• 9 media placements written by experts their buyers trust

• #1 ranking for a competitive keyword

• 840 verified clicks at just $5.94 per click

That’s not just SEO. That’s authority + exposure + efficiency all in one.

Why Human-Led Thought Leadership Is Your Moat

In a world of AI overload, what stands out?

A real opinion. A real insight. A real voice.

When your message is delivered by someone your buyer already listens to, everything changes:

• You get instant credibility

• You build trust before the sales conversation starts

• You dominate not just keywords, but categories

This isn’t just a marketing strategy. It’s a positioning advantage, a sales accelerant, and a brand moat.

And it scales.

Ready to Make SEO Work Again?

If you want to:

• Win in both search results and AI answers

• Build demand with content people actually trust

• Only pay for verified performance

Then it’s time to stop guessing and start leading. Sign up and revolutionize your AEO: https://www.presspool.ai/